" ITREALMS: APC-MGE sets up service centre for African customers

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Wednesday, August 01, 2007

APC-MGE sets up service centre for African customers

American-based provider of critical power and cooling services, APC-MGE, has improved its services offering by locating a customer centre closer to Africa to specifically cater for customers on the continent.

APC-MGE, a $3 billion company is a subsidiary of Schneider Electric, offering comprehensive product and solution range for critical Information Technology (IT) and process applications in industrial, enterprise, small and medium business and home environments.

Regional director, Africa at APC-MGE, Mr. Carl Kleynhans, informed that with this customer care centre, which is based in Dubai, “APC-MGE aims to become increasingly customer-centric through an easy-to-use system providing one point of contact.”

He said that by moving the pre and post sales support from Galway to regional offices, such as the Dubai centre, all processes would be integrated and APC-MGE has ensured that it can act as a one-stop shop to even better serve our local customers.

“We have seen major growth within Africa over the past few years and want to show our increased support of local customers and partners by providing the best possible service. When a customer calls the Dubai Customer Care Centre with a query, regardless of whether it is of a pre- or post-sales nature, we make sure that they don’t have to navigate through a complex telephone system and instead speak directly to one of our highly trained support staff, who will be their one point of contact, or put them in touch directly with somebody who can take better care of specific queries,” he said.

According to him, the centre is manned by staff with local market knowledge and will follow a query through and make sure customers receive the proper feedback, adding that APC-MGE Customer Care Centres have also been set up in a number of European locations, including Munich, Reading, Budapest and Moscow.

Mr. Kleynhans disclosed that the Dubai Customer Care Centre could be reached on +27 11 465 2583.

APC-MGE solutions include uninterruptible power supplies (UPS), precision cooling units, racks, and design and management software, including the industry’s only integrated power, cooling, and management solution.

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