Fortifying your marketplace: Preparing for 2023's largest market season by Reuben Kalu - ITREALMS

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The marketplace landscape is ever-evolving, shaped by consumer behavior, technological advancements, and global events. As we approach the highly anticipated 2023 biggest market season, businesses and entrepreneurs must prepare meticulously to capitalize on this opportune moment. 

The convergence of festive seasons, holidays, and special events during this period presents a unique chance to boost sales and establish a robust marketplace. This essay delves into the key strategies and best practices for building a solid marketplace ready for 2023's biggest market season, ensuring businesses thrive and meet the growing demands of consumers.

Now access Sophos Cloud Optic @Amazon marketplace - ITREALMS

ITREALMS:

Global leader in network and endpoint security, Sophos, has declared that its cloud optic is now accessible on Amazon Web Services (AWS) marketplace, reports ITREALMS.

As a new agentless software-as-a-service (SaaS) offering, Cloud Optix automatically discovers cloud assets, detects cloud security vulnerabilities and misconfigurations, and provides threat response for AWS customers.



Recognized as a channel-first, channel-best leader in providing innovative solutions like Cloud Optix, Sophos has also been named AWS Partner Network (APN) Technology Partner of the Year. It tops the list of APN partners for its dedication to helping AWS customers build, market and grow successful cloud businesses.



“Sophos research shows that cybercriminals are relentlessly trying to attack cloud servers, using automation to scan for weaknesses like open cloud buckets, and launching attacks within minutes of assets going live in the cloud,” said Dan Schiappa, chief product officer, Sophos. “Organizations are at risk of a security breach if they can’t see and properly secure what they’re putting into the cloud. Cloud Optix continuously monitors cloud assets, configurations and network traffic patterns to prevent provisioning of vulnerable infrastructure.”



More than 200,000 active AWS Marketplace customers can now easily access and set up Cloud Optix on a per-host, per-hour basis for flexible scaling, with no minimum term contract.



Automatically discovering cloud assets in minutes, Cloud Optix provides a full topology view of cloud infrastructure, leverages artificial intelligence to highlight and mitigate threat exposure, and integrates with native AWS APIs.



It provides teams with a single view of security posture across multiple cloud environments, including AWS, and enables organizations to accurately visualize and secure cloud infrastructure continuously, and confidently.





Cloud Optix is now available on AWS Marketplace. Visit Sophos.com to learn more about Sophos security for AWS. Partners can also leverage Cloud Optix on AWS Marketplace through the AWS Consulting Partner Private Offers program.



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Yudala offline marketplace excites Nigerians

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It was a rain of mega deals and all-round excitement last Saturday December 2nd as  pioneer online and offline e-commerce outfit, Yudala officially launched its weekly Offline Marketplace at its corporate headquarters located at Redemption Crescent in Gbagada, Lagos, reports ITRealms.

Sources at Yudala confirmed to ITRealms that every Saturday, the Yudala Offline Marketplace will offer shoppers a variety of genuine products at the best prices in the company’s premises at Gbagada.

With a wide range of products on display including cosmetics, home and kitchen appliances, computing, electronics, mobile phones, wines and spirits, Fast Moving Consumer Goods (FMCG) including rice, vegetable oil, beverages, cereals and other items from a host of premium brands, the Yudala Marketplace provided a unique opportunity for eager shoppers to get their early Christmas shopping underway.

For a number of Lagos residents, many of whom came from locations such as Anthony Village, Oworonshoki, Bariga, Ikeja, Oshodi, Maryland, etc., the marketplace ambience provided by the presence of a number of top brands and best-priced products went a long way in making it a worthwhile shopping experience.

“I came here with my wife specifically to get a feel of the marketplace experience which Yudala had promised. I was not disappointed. There were so many products to choose from and at very good prices too. In addition to buying some much-needed items for Christmas such as bags of rice, oil and some wines; my wife was equally able to buy a number of cosmetics for herself. We will certainly be returning here next Saturday to get more items,” opined Mr. Nathan Ikechukwu, a medical professional who came all the way from Ikeja.

Further spicing up the event was ace comedian Akpororo, supported by a strong cast of entertainers including Mr. Patrick, Laff Doctor, Memory Card among others who were on ground to thrill attendees to an exciting time on Saturday, with loads of rib-cracking jokes, musical performances, dance competitions and special price offers on a number of products.

The Yudala Offline Marketplace continues next Saturday December 9th 2017 at the Yudala headquarters from 9am – 5pm, with special offers in stock for individuals, small businesses, professionals, cooperatives and other groups.

Uj. N. Dominics/GEE

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Akpororo, others storm Gbagada for Yudala offline marketplace launch

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Ace comedian Akpororo and a host of other entertainers are expected to storm Redemption Crescent in Gbagada, Lagos; headquarters of pioneer online and offline e-commerce outfit Yudala, as the company officially launches its Offline Marketplace on Saturday December 2nd, 2017 from 9am-5pm.

The Yudala Marketplace will offer shoppers an assorted variety of genuine products at best prices from top brands such as HP, Apple, Samsung, Infinix, Tecno, Nokia, Huawei, Dell, Lenovo, Haier Thermocool, LG, Zinox, InnJoo, Polystar, APC by Schneider, Hennessy, Moet and Chandon, Remy Martin, and much more. Also on offer are products from a host of premium FMCG brands such as Nestle, PZ, Suntory, Philips and others.

Among the wide range of items expected to go on sale every weekend from December 2nd, 2017 at the Yudala Building in Gbagada are washing machines, gas cookers, air-conditioners, microwaves, cameras, games and consoles, laptops, printers, inverters, freezers, TV sets, UPS, stabilizers, rechargeable fans, toasters and sandwich makers; beverages and cereals including Milo, Choco Milo, Golden Morn, Nido milk, Pure Life water, Ribena, Lucozade, Lucozade Boost, Horlicks and bags of rice; variants of cooking oil from brands including Mamador and Kings; personal care products such as cosmetics, hair clippers, face shavers, face stylers and grooming kits, hair removal and hair care; kitchen appliances such as air fryers, coffee makers, electric kettles, food processors and blenders, among others; lighting products such as LED lighting, LED lamps and tubes, indoor luminaires and outdoor luminaires as well as household products including vacuum cleaners, electric irons, TV sets, Home Cinema sound and portable audio, etc.

Head of Offline Retail, Oyeronke Atoyebi affirms the unique opportunity the Yudala Marketplace will afford millions of Nigerians who will benefit from the landmark initiative.

“With the Yudala Offline Marketplace, we are recreating the open market environment many Nigerians are traditionally used to, right here in our office. What’s more, you are assured the double Yudala guarantee of shopping guaranteed genuine products all sourced directly from the manufacturers and best prices that you cannot find elsewhere. Christmas is around the corner so the Yudala Marketplace is a great opportunity to get all your Christmas shopping needs at prices that make sense.

“Plans are also in place to replicate the Yudala Offline Marketplace experience at other locations across Nigeria by leveraging on our physical presence in major cities in the country,” she disclosed.

With ace comedian Akpororo and other entertaining acts expected to thrill attendees at the Yudala Marketplace launch with rib-cracking jokes, alongside music, world class entertainment and a wide range of products on offer, anticipation is rife of an exciting time for residents of Lagos this weekend.

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ICANN updates gTLD Marketplace Health Index 2016

ITRealms:

The Internet Corporation for Assigned Names and Numbers (ICANN) has published an update to the generic Top Level Domain (gTLD) Marketplace Health Index trial version, reports ITRealms.

This, ICANN also said that the index presents statistics and trends related to generic top-level domains (gTLDs).

ITRealms recalls that the gTLD Marketplace Health Index (Beta) was first published in July 2016.

ICANN plans to publish these statistics twice a year to track progress against its goal of supporting the evolution of the domain name marketplace to be robust, stable and trusted.

Even as a community Advisory Panel is working with ICANN to refine the Index in preparation for publishing version 1.0.

ITRealms further recalls that ICANN's mission is to help ensure a stable, secure and unified global Internet.

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