" ITREALMS: Jongla debuts in Lagos with ‘lightest’ instant messaging service, built for emerging markets

Wednesday, April 20, 2016

Jongla debuts in Lagos with ‘lightest’ instant messaging service, built for emerging markets

A Finnish-based company, Jongla, Wednesday in Lagos, unveiled its acclaimed world’s lightest instant messaging service in Africa, at the 2016 Mobile West Africa conference holding in Lagos, reports ITRealms.

According to the chief executive officer, Jongla, Riku Salminen, they have made instant messaging possible for people who don’t have high-end smartphones and live and work in areas where there is often limited access to mobile broadband. 

Jongla, Salminen told  ITRealms, uses less bandwidth and just 10 per cent of the handset’s memory space compared to WhatsApp, WeChat and Viber.

Jongla, founded by Arto Boman and owned by a group of private investors and management, Salminen also said enables users to send and receive unlimited free text messages, stickers, photos, videos and funny voice messages over the Internet using low-speed Wireless Fidelity (Wi-Fi) networks as well as Fourth Generation (4G), Third Generation (3G), Enhanced Data for Global Evolution (EDGE) and General Packet Radio Service (GPRS).

“It opens up the world of free instant messaging to people living and working in Africa, where cellular and data services are often unreliable and expensive. The Jongla app has been specifically designed for emerging markets, because it takes only 2.5MB to download on Android phones compared to more than 20MB for most other messaging apps,” the CEO explained.

Stressing that those already using WhatsApp, WeChat, Viber and other messaging apps in Africa will find that Jongla could be used more often and in more places as it uses innovative technology to reduce bandwidth usage, “so it helps people save their data plan and money.”

Jongla Salminen further said, has a number of other innovative features that will appeal to people looking for a free and reliable way to communicate with their friends, family and colleagues, including Jongla Out, Voice Messaging, reliable and secure, easy chat and group chat.

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