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Wednesday, September 19, 2007

Celtel takes SME pack to South East

Rebranding African mobile operator, Celtel, has taken its Small and Medium Enterprises (SME) pack to the South Eastern states of the country.

This is coming as the telco has been declared the genuine partner in progress by the Enugu State government.

SME pack, the telco said, is aimed at helping to make the operators in this category to become more effective and cost efficient in their operations in extending the values of telecommunications to their communities.

According to the Public Relations Manager at Celtel Nigeria, Mr. Emmanuel Otokhine, the package was designed to help entrepreneurs and staff of small and medium scale enterprises improve on their efficiency, lower cost of communication, manage car insurance cost, promote or advertise company name through customized phone numbers, network with other businesses and provide various other incentives.

He also said that the Pack would help to promote the growth and development of small and medium scale business in the country.

Speaking at the launch of the Pack, the Enugu State Governor, Mr. Sullivan Iheanacho Chime, said that Celtel is a genuine partner in progress for its commitment towards empowering entrepreneurs in the state and indeed all Nigerians.

The governor who was represented by the Commissioner for Human Development and Poverty Reduction, Mr. Mathew Idu, said the launch of Celtel SME Pack or Tool Kit in the region would assist in promoting the growth of small and medium sized businesses while stimulating the region’s economy.

Gov. Chime pointed out that small and medium scale enterprises are the engine room of all economies, stressing that no economy could thrive without a very strong SME sector.

He added that small businesses are the greatest employers of labour, wealth creation for households and rural dwellers.

Mr. Chime further said Celtel’s effort clearly indicates that the telco is indisputably interested in partnering the government to create an enabling environment for SMEs to thrive in the country.

Head, Corporate and SME Division, Celtel Nigeria, Folashade Akinlade, said Celtel SME Pack is a very unique package that is capable of revolutionising SMEs in the country.

She reiterated that the Pack was designed to address the peculiar needs of such an important segment of the nation’s economy.

Ms Akinlade outlined some uniqueness of Celtel SME Pack to include a special or customised phone number range, a special tariff plan, opportunity to join Celtel SME club and access to the numerous benefits to members of the club, and a very high car insurance premium rebate, among others.

“Celtel SME Pack would help SMEs to significantly reduce their operating cost,” she noted.

Just as she emphasised that the pack is available through Celtel’s distribution network across the nation.

“This includes Celtel office, Celtel shops and Associate Distributors locations across the country,” she said.

Other members of the Enugu State cabinet present at the ceremony, included, Commissioner for Information and Culture, Frank Nwoke, the Director of Parastatals; and the Director General of Enugu State Chamber of Commerce and Industry as well as Celtel business partners in the South East Region.

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