The
popular Yudala Mobile Monday, yesterday showcased another mile stone as it was over-subscribed as early as 5pm on Monday, April
18th, reports ITRealms.
This, ITRealms also reports, saw thousands of shoppers searching for space to make
their purchases and take advantage of market-wide best prices and other special
attractions in the latest edition of Yudala Mobile Monday, which is a weekly
sales promotion exclusive to Yudala, the proudly Nigeria’s first composite online
and offline retail chain.
Leading
line-up for a second week running, ITRealms gathered, is X-Touch E1, followed
by best-selling products, HP 250 G4 Pentium laptop and Infinix Hot 3 smartphone.
According
to correspondent who monitored the process in Lagos, multiple orders were also
processed from shoppers and B2B customers for the Apple MacBook Pro and InnJoo
Max 2.
In
addition, ITRealms reports that many shoppers who flooded the website and
Yudala Experience Stores across the country, saw unprecedented discounts went
on offer during the flash sales which have also become one of the most popular
and regular features of the promotion.
In
response to the avalanche of demands, Yudala had decided to extend its flash
sales from its usual three slots to four, with the one-off discount offer going
live by 9am, 12pm, 3pm and 6pm.
Further
report showed that Samsung 20’’ LED TV sets were sold out as shoppers scrambled
for this and other featured products such as the Samsung J2 and Huawei G Power
smartphones during the flash sales.
Marketing
Communications Manager, Yudala, Afam Anyika told ITRealms that Yudala enjoyed a symbiotic relationship with two brands, namely Intel and Lenovo who have
maintained their partnership and sponsorship of the weekly promotion, which has
gone a long way in offering Nigerians a pocket-friendly avenue of upgrading
their lifestyles and meeting their mobile needs at a cost that makes sense in
line with current economic realities.
Anyika
equally said that the promotion has come to stay as the biggest single day
sales of mobile devices in Nigeria.
“The
huge surge witnessed Monday is a testimony to the popularity of Yudala Mobile
Monday which has indeed surpassed our expectations. We witnessed sell-outs of a
number of products and our website almost crashed as a result of the massive
hits and orders being processed by many who didn’t want to miss out on the
promotion. Thankfully we were able to manage the increased activity to serve
our teeming customers,” he said.
Emphasising
that another interesting dimension to last Monday edition of Yudala weekly
sales promo has assumed unprecedented trade session, offering discounts to
shoppers during the flash sales which happened at 9am, 12pm, 3pm and 6pm.
“Discounts
on offer today (Monday) were the highest in the history of the promotion while
prices of the Samsung J2, Huawei G Power and many other devices were unmatched
anywhere in the country.
“We
understand the current economic situation in the country which has severely
eroded the spending power of most Nigerians. This is why we have set aside
every Monday to offer all classes of shoppers a chance to upgrade their
lifestyle and businesses with guaranteed best prices on genuine mobile devices.
“Already,
many of those who missed out on the sold-out products have begun inquiring
about next week’s promotion but we must restate here that Yudala also stocks
the best-priced mobile devices every day of the week,” he concluded.
