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SS-ICT4D Week 2018

Friday, May 04, 2018

Confirmed! Cambridge Analytica gives birth to Emerdata

The Cambridge Analytica may have shocked the world as it has been discovered to had given birth to Emerdata, reports ITRealms.

On Wednesday, May 2, ITRealms gathered that owners of Cambridge Analytica told media it was shutting down with immediate and liquidating its business.

This, ITRealms had since discovered may have been a cover up to douse the tension the data exposure and attendance controversy brought to Cambridge Analytica, following being at the center of a political firestorm leaked by a former staffer on data-harvesting campaign of some 87 million Facebook users.

Investigations by correspondent, showed that Cambridge Analytica has since been discovered to be the parent organization SCL Elections, whereas Emerdata has same office location with Cambridge Analytica.

According to reports by The Register, the UK's official registrar of businesses and organizations, Companies House, lists an active company named Emerdata Limited as being headquartered at the same offices as SCL Elections and run by much of the same management and investors as Cambridge Analytica. It even describes itself as a "data processing, hosting and related activities" organization.

Dr Alexander Taylor, who was appointed a director of Emerdata on March 28, was hitherto the acting CEO and data wizard Dr Alexander Taylor. Julian Wheatland is an Emerdata director who is also a director within the SCL network of organizations.

Whereas, Messrs Jennifer and Rebekah Mercer were listed as directors of Emerdata, and were the daughters of ultra-wealthy businessman Robert Mercer, who created and bankrolled Cambridge Analytica.

ITRealms reports that billionaire Bob was said to have given tens of millions of dollars to rightwing political efforts. Even as Jennifer and Rebekah were alleged also to have had hands in Cambridge Analytica.

ITRealms further gathered that Emerdata was founded in mid-2017, but became actively operation on the wake of controversies surrounding Cambridge Analytica by early in the year.


Chuks Egbune with additional reports by Shaun Nichols in San Francisco

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