" ITREALMS: Yudala boosts top brands with Mobile Monday

Tuesday, February 02, 2016

Yudala boosts top brands with Mobile Monday

The first Nigerian true composite online and offline retail chain, Yudala has given a boost to top brands in the country with a successful Mobile Monday, launch yesterday, reports ITRealms.

Some of these top brands, ITRealms gathered include Innjoo, Infinix, Alcatel, HP, Apple and Samsung, to name a few. 

ITRealms also gathered that yesterday, Monday, Yudala website recorded massive hits began from the early hours of the day, even as Yudala Experience Stores was a beehive of traffic across the cities nationwide as shoppers huzzle to take advantage of the super deals and attractive offers for over 500,000 mobile devices from various Original Equipment Manufacturers (OEMs) on sale.

The smartphone segment, sources at Yudala intimated ITRealms that it was literally a battle between Innjoo, Infinix and Alcatel, with significant spike in demand recorded for the X-Touch, a sleek, trendy and attractively designed smartphone.

While Infinix Hot Note and Hot 2 and the Alcatel One Touch were not left out in the high demand.

On tablets, ITRealms also gathered that Innjoo clearly led the pack as the F3 Tab witnessed the highest demand from shoppers both online and at Yudala Experience Stores. Just as Laptops were equally a major action centre for shoppers on Mobile Monday, with HP leading the way closely followed by Lenovo.

Commenting, the Head, Corporate Communications, Yudala, Gideon Ayogu, expressed delight with the massive response recorded, while noting that subsequent editions will further position the promotion on the front-burner as the biggest single day sales of mobile devices in the country.

“This is the first edition of the Yudala Mobile Monday and I must confess that we were almost overwhelmed with the massive response witnessed. As early as 6am, orders had started pouring in online while queues were also noticed in some of our Experience Stores. However, we were able to meet the demand by ensuring delivery to all those who placed orders today.

"Although mobile devices are on sale every day of the week at Yudala, it is clear that our consumers have realized the essence of the Yudala Mobile Monday - which is that, every Monday in 2016 is the day to get the best prices and surprise deals on mobile devices from the biggest and most renowned brands.

"We are eagerly looking forward to next Monday's sales as many of the international OEMs we are partnering with on this promotion will certainly be looking to position their devices to capture a large share of the sales.

"The Yudala Mobile Monday is our own way of offering Nigerians a pocket-friendly means of upgrading from analogue to digital devices and platforms, at a cost that makes sense in line with the current circumstances of reduced earnings."

Since its entry into the market in August last year, Yudala has expanded the retail space with several innovative strategies including the first ever drone delivery in Africa, Neighbour to Neighbour Mega Deals, Gyming with the Stars series, Monthly Mid-Day Madness and Yu-jara – Nigerias’ largest festive Seasons Sales, among others. Yudala prides itself for genuine products and for being the fastest pay on delivery composite e-commerce company in the country.

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