" ITREALMS: MTN ends N1bn reward promo in style, urges data SIM registration


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Wednesday, February 15, 2012

MTN ends N1bn reward promo in style, urges data SIM registration

Finally, leading mobile operators in Africa has rested its N1 billion reward promo in Lagos in a grand style, with presentation of prizes to winners and 100 participating subscribers at the event.

Welcoming guest including some of the winners at the event, the General Manager, Consumer Marketing at MTN Nigeria, Mr. Kola Oyayemi, said that this kind of promo can only come from MTN.

He noted that based on the can do spirit of MTN management and staff that the reward promo was a success and was not surprised that after MTN began its promo, other operators in the industry soon realize their ability to run a similar promo, even though it may not be classified as successful as that of MTN.

He also said that the reward promo was to appreciate MTN subscribers for their loyalty in a decade of service delivery for the Nigerian people, which would continue to get better in the coming years.

He affirmed that a total number of 100 subscribers won N10,000,000 each with some of them present at the occasion and where later given their cheques by dignitaries including the Cash Madam, Mrs. Iyabo Lawani among others.

Meanwhile, MTN Nigeria, has urged its subscribers to register newly-purchased Subscriber Identification Modules (SIMs), particularly those in data-enabled devices.

The Corporate Services Executive, MTN Nigeria, Mr. Wale Goodluck made this call at the weekend, noting that though the vast majority of MTN subscribers have since complied with the directive to register their SIMs, it is important for those buying new SIMs to also register them.

“We would like to again remind our subscribers that the registration directive covers all SIMs, from those in mobile phones to those inserted in Fastlink internet dongles, iPads, laptops, Point of Sale terminals (POS), Automatic Teller Machines (ATM) as well as those embedded in car-tracking devices, among others.”

According to him, all unregistered SIMs will be disconnected at a set time to be communicated by the Nigerian Communications Commission (NCC).

Mr. Goodluck therefore called on MTN subscribers to register their SIMs including those in data-enabled devices at any MTN registration point nearest to them.

“We thank our customers who have already registered their SIMs and assure them that we will continue to strive to meet and exceed their expectations,” he said.

In a related development, the 5th IT Edge West Africa Convergence Forum, scheduled for next month, March has received the support of MTN Nigeria.

The event is organized by the ITEdge Intelligence Unit (ITE-IU), owned by Know-How Media publishers of IT Edge News.Com; the annual interactive Forum focuses on Convergence Trends in West Africa in conjunction with regulatory authorities and policy makers from across West Africa.

Disclosing this, the head of ITE-IU) and editor of IT Edge News.Com, Mr. Segun Oruame, said that the forum holds on March 30, in Lagos at the instance of the industry’s stakeholders in Nigeria.

“Mobile telecommunication company, MTN Nigeria with close to 40 million subscribers, is one of the sponsors of Forum 2012,” he revealed.

Remmy Nweke
ITREALMS Online ... delivering news for ICT4D

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