Wednesday, June 06, 2007

MTS introduces unlimited tariff plan

IN the bid to regain its glory amidst stiff competition, pioneer wireless telecommunications operator, MTSFirst has embarked on a number of initiatives to save its depleting subscriber base.

The initiative tagged MTS Unlimited Tariff Plan, is a customer-centric according to company sources and is to enable the telco meet the telephony needs of a wider-spectrum of potential and existing subscribers on the network as part of its new corporate direction and strategy to increase the company’s market share.

This, the new management of the company said, was introduced strictly on the dictates of sound corporate governance and high ethical standard.

Additionally, the telco said it places greater premium on customer-centric initiatives and cost-competitiveness in the application of world class telecommunications service delivery in the country.

MTS also announced an unbeatable slash in the prices of a wide range of handheld and desk-top phones on its network to suit the demands of both low-end and upwardly mobile individuals as well as meet the telephony requirements of various corporate organizations.

The company further said the decision to cut down on the prices of the phones, which are up for grabs at its Ikeja and Ikoyi offices, was in line with its vision.

“Its aimed at increasing the level of public awareness on the inherent and competitive edge of the Code Division Multiple Access (CDMA 2001X) telecommunications technology over other available platforms and encourage more users of telephony services to migrate to the CDMA platform to enjoy its robust superiority and tariff-friendly structure as offered on the MTS network,” our source said.

Emphasising that it is in furtherance of MTS demonstration of its new customer-centric initiatives, that the telco opened its network for subscribers on to enjoy free and uninterrupted on-net calls (MTS-MTS) during off-peak periods.

Tagged “MTS Unlimited Tariff Plan” the telco said the offer kicked off on Monday, May 21, 2007, is available to all standard pre-paid subscribers between the hours of 7 p.m and 6.59 p.m, Monday through Friday.

“Subscribers can also enjoy a special weekend marathon treat that gives them free on-net calls between 7p.m on Friday and 11.59p.m on Sunday,” company sources said.

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