Wednesday, March 18, 2009

Omatek beefs up distribution channels

Nigeria’s leading computer manufacturer, Omatek Ventures Plc, has beefed up its distribution channels through the creation of series of showrooms, reseller outlets and franchises to boost service delivery nationwide.

Disclosing this in Lagos recently at the commissioning of the Omatek Resource Centre and E-Learning Laboratory at the Lagos State Polytechnic (LASPOTECH), Ikorodu, Lagos, the Group Managing Director (GMD), Omatek Ventures Plc, Mrs. Florence Seriki (MFR), said the decision to enhance the distribution channel was borne out of the need to empower Nigerians.

“With financial, greater brand visibility as well as bringing its services closer to the customers,” she said.

Mrs. Seriki also said that the growing demand for Omatek brand of products such as the 8” and 10” Smartbooks, Desktop Computers, Plasma Liquid Crystal Display (LCD) TV, Home Entertainment Products, Uninterruptible Power Supply (UPS) cum inverters and other products have made it crucial to consider expanding channel marketing.

She noted that her firm was conceived to empower the mass of Nigerian students and their instructors who lack access to practical knowledge in computer education.

Omatek computers, she said, would continue to champion the dissemination of information and Communication Technologies (ICT) knowledge in the country through the provision of standard industrial attachment centres, human capacity development through internship programme, student exchange programmes among others.

Apart from providing hands-on experience to student, she noted that the Resource Centre would serve as a service centre to offer after sales service to customers with Omatek products within the vicinity.

On his part, the Rector, LASPOTECH, Mr. Ayodeji Babatunde Iginla, said the Omatek Resource Centre and E-lab marked a turning point in the way ICT-based courses would be taught in the institution.

“Omatek has once again demonstrated it leadership ability and foresight in the area of promoting the awareness on the use of computers and other applications. Your support in this area would further boost learning in this institution,” he said.

While enjoining students of LASPOTECH to avail themselves of the opportunities inherent in the E-Xpress scheme, being an easy and convenient computer acquisition initiative, he stressed that the aim is to improve the standard of ICT-based education module in the country.

Present at the event were members of the LASPOTECH governing council among whom was its Chairman, Prof. Ajose and prominent members like the chairman, Guinness Nigeria Plc, Chief Ralph Alabi, to name a few.

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