" ITREALMS: Arikjobs.com records 9,000 candidates

Wednesday, May 31, 2006

Arikjobs.com records 9,000 candidates

By Remmy Nweke

Over 9000 electronic applications were received within two weeks of unveiling of www.arikjobs.com according to the Managing Director, Mr. Alex van Elk.

www.arikjobs.com a dedicated job website for Arik Air, the new Nigerian Airline, billed to commence domestic routes nationwide beginning summer this year, as it plans to go intercontinental soon after.

Reacting to this development, Mr. Van Elk noted that the success of the website, launched penultimate Tuesday, was a milestone for the company.

“Particularly on the skeptic that the web environment is not particularly right for local marketing due to the problems associated with Internet operations in Nigeria,” he declared.

Mr. Van Elk also said that the success of the website is an indication that value of combining both web and traditional marketing is gradually becoming a success story in this part of the world.

Thus, he said, the airline plans to use both mediums aggressively to promote Arik as an airline that aims to surpass existing local standards in the industry by adhering to European Safety standards throughout the operation.

ITRealms Online recalls that Arik Air is oiling machines to commence flights throughout Nigeria, just as the company assures that all the right structures would be in place to convey the brand properties to the flying public, the core of which includes the competence of personnel in every area of the airline operation.

The company therefore reiterated its commitment to investing on its personnel to acquire the right attitude and skills to truly represent the brand as a customer centric airline.

Restating that the importance of its employment plan, Mr. van Elk said “Arik’s use of the Internet and the dedicated jobs website is also a positioning statement to separate the brand from the pack in the industry.

“Our recruitment drive began with press advertising announcing the website address and the response to the advertisement has been remarkable with almost one thousand applications pouring into the portal every day” he said.

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