Wednesday, May 23, 2018

Google updates AdSense, AdMob for GDPR

Google, the owners of AdSense and AdMob has updated the products to comply with the European Union (EU) General Data Protection Regulation (GDPR) and other EU privacy frameworks, reports ITRealms.

These updates, ITRealms gathered, were made to meet the needs of publishers around the world as AdSense and AdMob products continue to improve. 

Also ITRealms reports that the updated terms included new provisions about feature testing, invalid activity and policy compliance as well as how Google handle payments to publishers.
ITRealms further reports that the updated terms introduced new data protection terms related to the EU General Data Protection Regulation (GDPR) and other EU privacy frameworks.

“Specifically, the updated terms incorporate our controller-controller terms and our updated EU User consent policy,” Google AdSense team revealed.
Further, ITRealms reports that action is required, urging publishers to sign in to their AdSense account to review and accept the updated Terms of Service.

“We recommend that you consult your legal advisor if you have questions about the terms,” the team said.

Chuks Egbune/GEE

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