Konga extends Yakata by 7 days @shoppers cry for more - ITREALMS

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In an unprecedented move that has sent waves of excitement across Nigeria's shopping community, Konga, the nation's leading composite e-commerce group, has announced a one-week extension of its blockbuster Yakata sale campaign. Initially scheduled to end on November 30, 2025, Nigeria’s biggest sale of the year will now run until Saturday, December 6, 2025.

The announcement came after a wave of public appeals from shoppers across the country, many of whom took to social media pleading for more time to enjoy the discounts. 

Comments and heartfelt posts poured in from customers saying they needed “just one more week” to buy essential household appliances, smartphones, Christmas gifts, groceries, and work gadgets at the unbeatable prices Yakata offers. Others explained that with school fees, rent renewals, and year-end expenses, Yakata came at the perfect time; they just needed a little more runway.

Black Friday: How Konga Yakata is defying global inflation - ITREALMS

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We have been taught that economics is a force of nature, an invisible hand that giveth and, more recently, taketh away. We watch global indices, inflation charts, and the shrinking purchasing power of our currency with a sense of resigned inevitability. But what if a company decided to push back? What if, instead of merely responding to market forces, it created a counter-force?

That is the story of Konga Yakata, Nigeria’s boldest retail response to inflation. Far from being a shopping festival, Yakata has evolved into a nationwide economic intervention. In the face of rising prices and tightening wallets, Konga’s month-long sales event has emerged as a stabilizing force, helping households stretch their Naira further.

Konga Yakata shopper wins business class ticket to Rwanda - ITREALMS

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In fulfillment of its reward to loyal customers, Konga Travels and Tours, a prominent player in the travel and tours industry, in collaboration with RwandAir has gifted the highest shopper during the Konga Yakata Black Friday sales with a prestigious business class ticket to Rwanda, reports ITREALMS.

The fortunate winner, Umoru Suleiman from Kaduna, soared above the rest with a remarkable purchase value of N6,220,000.

Konga unveils Nigeria’s biggest shopping event, Yakata 2023 - ITREALMS

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Konga, Africa’s leading e-commerce group, is thrilled to announce the launch of its highly anticipated Black Friday campaign; Konga Yakata!

This month-long extravaganza of discounts and deals is set to take the online shopping experience to the next level from November 1 to 30. Konga Yakata promises shoppers massive discounts and savings, exciting promotions, and an extensive range of exclusive offers.

Nigeria: Shoppers defy economic crunch for Konga Yakata - ITREALMS

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Despite the prevailing global economic downturn and associated difficulties in the local economy, Nigerians have turned to Konga Yakata as a fitting avenue to shop great deals at best prices without burning a hole in their pockets this season.

Konga Yakata, as the Black Friday sale of Nigeria’s leading composite e-commerce giant is known, is widely regarded as the biggest sale of the year in the annual shopping calendar in Nigeria.