Monday, February 13, 2012

MainOne gives bonus capacity to partners

MainOne Cable Company, has rewarded its loyal partners with bonus capacity, according to the Head, Marketing & Strategy Group, Mr. Adedayo Odulate.

Odulate also said that the premier provider of broadband Internet services to large telecommunication companies, including the Internet service providers and enterprises began the reward of its partners under the Partner Advantage Programme (PAP) with complimentary capacity for one month.

He said that the Partner Advantage Programme is a loyalty incentive programme targeted at distributors of MainOne’s bandwidth.

Odulate explained that the bonus capacity would provide the Internet service providers with a continous revenue stream by creating an opportunity for them to drive customer acquisition create new market channels and encourage greater loyalty from its existing customer base, while selling high quality broadband solutions from MainOne at no extra costs to the ISPs.

“The programme is also aimed at increasing sales to the partners in order to motivate them to remain on the MainOne network,” he enthused.

The bonus capacity provisioned to KKontech and NG Com, the two beneficiaries of this bonus, he said, for instance, commenced on the January 20, 2012.

Stressing that Kkontech was given a bonus of 15Mbps, while NG Com was given a bonus of 10Mbps.

“The Partner Loyalty Programme is designed towards structuring a framework that will enable Main One reward some of its key customers with extra capacity, improved profit margins and an opportunity to expand their customer base, at no cost to them.  Our offer of this complimentary capacity is theirs to use as they deem fit, and is exclusive only to members of the Partner Advantage Program. This is part of our commitment in ensuring that our Partners get  the best of services we offer to them,” he said.

Reacting, the chief executive officer, NG Com’s Mr. Ekeng E. Ekeng commended Main One, asserting that the extra capacity assisted the company in acquiring new customers.

“With the bonus capacity we received from Main One, we doubled the capacity of our clients. We have received very positive feedback from our clients, and we are confident that many of our clients will retain this bonus capacity after the promotional period is over,” Ekeng declared.

Equally responding, Head, Sales at Kkontech, Mr. Femi Omonehin, said that during the period under review for the bonus capacity from Main One, although they had a challenge with an alternate bandwidth provider.

“However, because of this bonus capacity, we were able to migrate all affected customers over to the MainOne network, and these customers didn’t experience any downtime,” he said.

ITRealms Online recalls that the MainOne’s Partner Advantage Programme, is an initiative of MainOne Cable to reward its partners’ technical competence and business commitment during the Christmas and New Year 2011 period by providing them with complimentary capacity for a one month period.

Remmy Nweke
ITREALMS Online ... delivering news for ICT4D

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