" ITREALMS: Anabel Mobile unwraps PS products

Wednesday, December 10, 2008

Anabel Mobile unwraps PS products

Anabel Mobile has unwrapped its Professional Series (PS) products in the market, just as it plans to set up a manufacturing plant in the country in the coming months.
This is coming as advances have been made for the commercial launch of the Anabel PS products on Friday, this week.

Speaking at the media launch, last weekend, chief executive officer, Anabel Mobile, Mr. Nicholas Okoye, said the firm is coming into the market with its proudly Nigerian PS products, namely the Anabel Professional Series (PS)100 and PS 200, which offer users the ability to synchronize with any brand of Smart phones.

According to him, Anabel Mobile PS products are of equal ranking with the likes of Blackberry and Apple iPhone devices among other smart phones in the market globally, noting that Anabel comes with a touch of African design.

“It’s stylish, user friendly and runs on Microsoft Windows Mobile 6.0 and 6.1 version applications, thus enabling it to be compatible with any Personal Computer (PC) globally,” he said.

Okoye also noted that Anabel PS products come with value added services (VAS) and functionalities including push and pull email, which has been the hallmark of the high-end mobile devices and promises to give Nigerians the respect and focus that many international brands are short of.

Anabel Mobile devices, Okoye emphasized were designed to meet the desires of high profile people and business class precisely, who are engaged on advanced programmes and need forward-looking mobile devices for data analysis, communication and reporting, as well as for sharing large files whether data, voice, music or video.

He affirmed that Anabel was dully licensed by the industry regulator, the Nigerian Communications Commission (NCC), saying that the firm is the first Nigerian company owned by Nigerians to provide customized smart phones that are truly Nigerian and built to international standards.

Promising to revolutionize the way Nigerians use telecommunications products and services, Anabel Mobile, he said, comes as telecommunications products that are multifunctional devices for enhancing business and lifestyle.

Current market trends, Okoye said, revealed that increasing number of Nigerians are changing their media and communications habits.

“More than ever, Nigerians are turning to multifunctional communication devices to do their business and enhance their lifestyle,” he said.

Pointing out that Anabel Mobile, an Information and Communications Technology (ICT) company was set up with the goal of ensuring that Nigerians are provided with products and services that will keep them at par with the rapidly changing global technology environment.

“The market potentials for our products and services in Nigeria are awesome. Anabel Mobile is positioned and equipped to provide Nigerians with the devices to be bona-fide members of the global Information Technology world,” Okoye said.

At Anabel, they would ensure that the consumers actually experience these offerings by the telecommunications companies.

“What we provide are devices and services which are multi-functional, an all-in-one system that enables the consumer make convenient choices as per the particular services he desires to use with ease and conveniently,” he enlightened.


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