" ITREALMS: Orange driving digital transformation in MEA

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Thursday, July 28, 2016

Orange driving digital transformation in MEA

Orange Telecom has said it’s driving digital transformation in the Middle East and Africa (MEA) with new innovations in smart metering, solar power, Near Field Communication (NFC) and customer experience, reports ITRealms.

The Deputy CEO and Chief Finance and Strategy Officer, Ramon Fernandez, CEO of Orange Middle East and Africa (MEA) Bruno Mettling, and Jean-Marc Vignolles, Chief Operating Officer for Orange MEA, outlined their vision and priorities, identifying a number of new sectors and activities in which Orange could play a key role in delivering digital transformation in this region.

ITRealms gathered that the Middle East and Africa remains a key growth contributor for Orange, just as Bruno Mettling, CEO, Orange MEA, said the Middle East and Africa remains a key growth contributor for Orange. 

"Today, we are present in 21 countries in the zone, with more than one in 10 Africans being Orange customers. We are investing for the long term and plan to continue playing a major role in the digital transformation of the region, from providing infrastructure and access to communications services through to developing new models that will help the region grow,” he said.

Also, ITRealms reports that Orange Money, is part of the Group’s ambition to strategically diversify around mobile financial services. With more than 19 million clients (+36 per cent year on year) , Orange Money is a proven success and, for the first time, Orange Money has exceeded one billion euros of transactions in June 2016. It has recorded around 50 per cent growth in revenue in the first half 2016 compared to first half 2015.


In February 2016, ITRealms further gathered that Orange partnered with Google to launch the Orange Rise 31, an affordable new Android-based smartphone bundled with data, available in 10 countries in the MEA.

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