The latest Accenture Technology Vision 2018, report has
identified leadership as a fundamental key to advancing technology so as to
fuel intelligent enterprise, reports ITRealms.
The annual technology report from Accenture, ITRealms gathered
predicted some key technology trends likely to disrupt business over the next
three years, capitalizing on growth opportunities while also having a positive
impact on society requires a new era of leadership that prioritizes trust and
greater responsibility.
According to Accenture, adopting artificial intelligence for growth and
positive social impact means forming new partnerships with customers and
business partners.
Also, the report noted that rapid
advances in artificial intelligence (AI) and other technologies are
accelerating the creation of intelligent enterprises and enabling companies to
integrate themselves into people’s lives.
This year’s report, “Intelligent Enterprise Unleashed:
Redefine Your Company Based on the Company You Keep,” highlights how rapid
advancements in technologies — including artificial intelligence (AI), advanced
analytics and the cloud — are enabling companies to not just create innovative
products and services, but change the way people work and live. This, in turn,
is changing companies’ relationships with their customers, employees and business partners.
As part of the Technology Vision, Accenture surveyed more than 6,300
business and IT executives worldwide. More than four in five respondents (84
percent) agree that through technology, companies are weaving themselves
seamlessly into the fabric of how people live today.
For example, Google through its many applications and
analytics capabilities has integrated itself into people’s everyday lives
thereby influencing their way of life.
Google maps are used for journey management, references and suggestions
on places, products and services of interest and through this, Google can shape
people’s consumption behaviours. Also, feedback from users can influence uptake
of suggestions from Google by other people.
“Technology is now firmly embedded throughout our everyday lives and is
reshaping large parts of society,” said Niyi Tayo, Accenture Nigeria’s Managing
Director Technology during the presentation of the report to the media in
Lagos. “Just as cities developed around ports and then railroads, or people
rebuilt their lives around electricity, the world today is reimagining itself
around digital innovation — and, by extension, the companies that provide those
services. This requires a new type of relationship, built on trust and the
sharing of large amounts of personal information in a secure manner.”
The report
notes that this latest technological transformation is unique in that for the
first time the change is a two-way street; people aren’t just using companies’
products and services, but feeding information and access back to them. This
level of “integrated innovation” and degree of trust requires a deeper
relationship — a true partnership based not only on a company’s products, but
also its goals and values. And with this two-way partnership come new
responsibilities — to consumers, business partners and society at large —
requiring leadership and commitment from the top.
Savvy
organizations understand that these new societal expectations can be
transformed into an enterprise strength. They’re using their increased
interactions to build partnerships with customers, employees, government and
the public. And this extends beyond the consumer or retail arena.
Siemens, by offering its operating system for internet of things –
MindSphere; that can be used for various types of assets such as manufacturing
devices, oil and gas equipment and installations, is creating new partnerships
and embedding itself into its business partners’ architectures.
According to Niyi Tayo, Nigerian banks and telecommunication companies
are also taking the first steps towards AI to improve customer service by
implementing chatbots. They are
beginning to use advanced analytics to provide next best product offers to
increase product uptake and fraud analytics to manage risks.
Nonye Dom/GEE
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