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This partnership, ITRealms
reports would see next season’s FA Cup kicking off on 15th
August with Extra-Preliminary rounds and expected culmination in a
showpiece final at Wembley on Saturday 21st May 2016.
This season, ITRealms reports witnessed one of the
great FA Cup campaigns, from Middlesbrough beating Manchester City in the
Fourth round, to Bradford City shocking Chelsea at Stamford Bridge on the same
day.
ITRealms also gathered that over 2 million
fans attended an FA Cup game this season with the competition enjoying a resurgence
in recognition amongst domestic and global television audiences.
With over 700 clubs entering the
competition since it began in August, The FA Cup continues to touch all parts
of the world’s favourite sport, with its distributions being critical to the
lifeblood of non-league, amateur and grassroots football in England.
Emirates is a long-standing
supporter of football with partnerships across Europe including AC Milan, Real
Madrid, Olympiacos FC, Hamburger SV, Benfica, Paris Saint-Germain and Arsenal.
Throughout the next three years, Emirates will focus on bringing the world’s
most prestigious domestic cup competition closer to its fans from across the
nation as well as the rest of the globe.
President, Emirates Airline Sir
Tim Clark said football is a truly global sport, a unifying factor in many
communities and nations across the world.
"Never is this more evident than with
The FA Cup, which has an unrivalled heritage and draws a global audience of
more than 1.1 billion people. The spirit of competition, fair play, and
sparking the passions of a global audience, are all values we share at
Emirates. That is why we are proud to be the first title sponsor of the
tournament and we look forward to a long-term partnership to support and
connect fans to their teams both here in the UK and across the world,” he said.
For the Chairman, The FA, Greg Dyke
described Emirates’ commitment to sport as evident of an iconic and forward-thinking lead partner
for The FA Cup as great news, the fans and for the whole game.
“The partnership will help take
the tournament to new audiences, inspire interest in football from across the
globe and allow us to continue our investment into the game at all levels,” he
said.
ITRealms
recalls that The FA is the not-for-profit,
governing body of football in England which re-invests £100m back into the game
each year. It grows participation, promotes diversity and regulates the sport
for everyone to enjoy. Over eight million players of all ages, 400,000
volunteers, 300,000 coaches and 27,000 qualified referees help The FA keep the
grassroots game going.
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