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Saturday, April 25, 2015

App Indexing on the prowl, reaches 30b links



Application indexing (App Indexing) has been on the prowl as it gains 30 billion links worldwide, reports ITRealms.

This, Product Manager, Lawrence Chang confided in ITRealms has been helpful to people who want to create great contents, especially for developers.

Starting this week, ITRealms gathered that people searching on Google could also discover their apps if they have not installed it yet.

“You’ve invested time and effort into making your app an awesome experience, and we want to help people find the great content you’ve created,” says Chang.

He explained that App Indexing has already been helping people to engage with their Android app after installation.

“We now have 30 billion links within apps indexed,” he said. Stressing that if one has implemented App Indexing, when indexed content from the app is relevant to a search done on Google on Android devices, people may start to see app install buttons for your app in search results. 

According to Chang, “Tapping these buttons will take them to the Google Play store where they can install your app, then continue straight on to the right content within it.”

He further explained that with the addition of these install links, they are starting to use App Indexing as a ranking signal for all users on Android, regardless of whether they have the app installed or not. 

“We hope that Search will now help you acquire new users, as well as re-engage your existing ones,” he said. 

 

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