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Tuesday, March 17, 2015

Wiko now available on Jumia, as Getaway debuts




In less than six months after its formal entry into Nigeria’s phone market, Wiko’s mobile devices are now available on Jumia, even as Wiko ‘Getaway’ makes its debut, reports ITRealms.
The partnership with Jumia, ITRealms reports was described as a strategy to complement the launch of the new device which will be a key feature on the online store’s website alongside earlier models.
Country Sales Manager for Wiko, Mr. John Peters, said in a press statement made available to ITRealms that Wiko is committed to consistently offering varieties, freedom and quality to everyone in Nigeria.
“The Getaway is stylishly crafted to feel amazing in the hand – the combination of the stylish aluminum bezel with the soft touch back. It is a smart device that offers you freedom to enjoy communication and exciting interaction on various social media platforms,” he said.
Wiko, Peters also said, is positioning the Getaway as a device which is the best of both worlds in ‘Style and Performance you will be proud to show off.’
According to him, “the Getaway is the latest Wiko smartphone that fulfils our promise of delivering the best of stylish design, combined with the latest technology and fantastic quality at amazing prices.”
The new Wiko Getaway is a premium smartphone designed with features that offer users unique viewing experience with its 5.0 inch LCD screen. It runs on Android KitKat with 1.3GHz Quad core, has an excellent 13 Mega Pixel (MP) auto flash rear camera and 5MP front camera with a 16GB in-built memory which gives users the luxury to install more apps and save content.
Equally speaking on the partnership between Wiko and Jumia, Channel Marketing Manager, Wiko, Mr. Adebayo Adams said the robust relationship between the two was achievable due to the clear focus of both parties in terms of objectives and target audience.
“Wiko as a brand has emerged to become the game changer in Nigeria’s mobile phone market,” he said, noting that Nigerians should know that what Wiko is giving them is a premium experience at affordable prices.
In her comment, Jumia Nigeria, Managing Director, Miss Fatoumata Ba, pointed out that Jumia has always been in the habit of engaging in win-win partnerships that turn out favourable for both parties and that this would be yet another confirmation of this. According to her, Jumia employs the ‘let’s-grow-together’ strategy where they build the brand partnered with at the same time and in the same way as they would build theirs.
Chuks Egbuna +Remmy Nweke (ITRealms) 
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